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Bib shorts and mountains, the challenges
How exciting it is to go on a cycling adventure?! I honestly feel lucky to be able to do it every day during the spring and the summer....
Einat Argon
Feb 1, 20183 min read


The paper towel analogy / השוואת מגבות הנייר
איך כולם התחילו לדאוג למגבות הנייר...ואני בכלל דיברתי על חיטוב
Einat Argon
Feb 8, 20171 min read


הפסקה מהשייק?
אני אניח שאתם כבר יודעים מהם מאקרו וגם יודעים את המאקרו האישיים שלכם. אתם עוקבים אחר הצריכה הקלורית שלכםֿ, מודעים לכמויות החלבון שאתם...
Einat Argon
Feb 6, 20173 min read


Need a break from the shake?
I will take it that you already know what macros are and you know your macros. You track your calorie intake, you aware of your protein...
Einat Argon
Jan 24, 20173 min read


Who is the real winner in bicycle races?
Is it the one who crosses the finish line first or the one we found ourselves talking about after the race? Write your answer in the...
Einat Argon
Oct 30, 20164 min read


Einat Argon
Jul 11, 20160 min read


10 years of Tour de France LIVE
And I’m not talking about live streaming… This year I’m celebrating 10 years of watching the Tour de France live, and by live I mean on...
Einat Argon
Jun 30, 20163 min read


Do you know your champions?
My plan for this post was to write about the grand tours as the Giro d'Italia started few days ago, but I saw someone today and it made...
Einat Argon
May 19, 20163 min read


What's for breakfast?
Breakfast recipes for athletes. Packed with protein, filling and balanced.
Einat Argon
May 12, 20163 min read


The power of being in the moment
What does it mean "to be present in the moment" for you? Let's try something easy, sit calm for two minutes, be present in the moment and...
Einat Argon
Mar 31, 20162 min read


A cyclists dream vacation: Riding the French Alps.
Two years ago I packed light (or not...) and went with a group of "Le Monastere" cyclists to explore some of the climbs in the French...
Einat Argon
Feb 2, 20162 min read


Make it a Happy New Year!
The last moment of the year always brings people to think and list the things they want to achieve in the up coming year. Before you and...
Einat Argon
Dec 31, 20152 min read


What do you do during the winter?
There is a big confusion when it comes to winter time and cycling. Some say you should just ride a lot, some say you should interval all...
Einat Argon
Dec 9, 20153 min read


Imagine, Believe, Achieve
Two of BE MORE's athletes are going to stand on the start line and compete in two different events around the world this month, 2015's...
Einat Argon
Sep 1, 20153 min read
"Everything is as easy as a decision" (Ronda Rousey)
If someone tells you they love the treadmill, honestly, take them to the doctor. I'm from those who say they don't mind the...
Einat Argon
Aug 3, 20152 min read
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